The Movember Advertising Campaign raises awareness for men’s mental health in an engaging and relatable way, targeting young men, especially athletes. By placing ads in familiar spaces like gyms and hockey rinks, the campaign reinforces its message in environments that emphasize camaraderie, resilience, and self-improvement. The design features illustrated mustache characters, handwritten typography, and inspirational quotes, creating an approachable and uplifting tone. The rough, hand-drawn style enhances authenticity, making mental health struggles feel relatable rather than intimidating. Key elements include a poster ad, hockey rink banner, interactive business card, and Instagram ad, blending physical and digital media for maximum impact. The interactive business card encourages social media participation, while the Instagram ad links directly to mental health resources. By combining creativity with strategic placement, the campaign reduces stigma, encourages young men to seek support, and fosters a strong community around mental health awareness.